FMF Originals 100 Websites.
100 Days.
100 Extraordinary Stories.
FMF Originals is an FMF-led creative initiative: 100 custom websites in 100 days, each one built around a remarkable person, business or idea.

Why we do it
Where We Push the Craft Forward.
FMF Originals is where we explore what a website can be: cinematic storytelling, motion, 3D and ideas we later bring to client work. It runs separately from our client services, and every project is clearly labeled.
Transparency
How We Label Every Project.
Every Originals project carries one of these labels, so you always know exactly what you’re looking at.
An Idea Explored by FMF
Created by FMF to explore a story. Not commissioned by its subject.
An Invitation to Collaborate
A concept made to invite someone into the project. Not a client engagement.
Built on Our Own Initiative
Designed and built by FMF to show what’s possible.
Requested by the Client
Commissioned by the person or business it features.
Live on the Web
Launched and publicly available.
How it works
From a Story to a Premiere.
- 1
Discover a Story
We look for people, businesses and ideas with a story worth telling.
- 2
Invite
Some projects begin as an invitation: a concept made to show what’s possible.
- 3
Build
Custom design and development, often with cinematic motion and 3D.
- 4
Premiere
Published projects join the 100 Days hub.
Nominations
Know a Story Worth Telling?
Tell us about the person, business or idea you’d like to see featured.